Field notes

Insights for Deal Management.

Practical perspectives on sales strategy, deal management and winning complex deals, by David Weiss, author of Deal Management.

Sep 28, 2026 · Stakeholders

What Is an Economic Buyer? Economic Buyer vs Technical Buyer vs Champion

What an economic buyer is, how it differs from the executive sponsor and technical buyer, and why champion is a behavior any of them can show, not a role.

Read the post →